HARMAN engineers cutting-edge connected products and solutions for automakers, consumers, and enterprises globally, offering connected car systems, audio and visual products, and IoT services.
In an exclusive interview with Smart Solutions World, Mr. G Amar Subash, VP & GM, Harman Professional Solutions India & APAC shares insights on market trends, innovative products, and future advancements.
Key Trends Harman is Focusing On
Harman is aligning its solutions with three major trends in the market: AV over IP, immersive experiences, and integration. These themes reflect the growing demand for advanced audio-visual solutions that offer seamless connectivity, immersive user experiences, and comprehensive integration capabilities. Harman is thrilled to present cutting-edge products that cater to these evolving trends.
Latest Product Offerings
Harman continues to drive innovation across its product portfolio to meet the evolving demands of the AV industry. The newly launched Omni, a 512×512 large-format DSP engine from the BSS range, enhances audio performance with exceptional capabilities. In immersive solutions, the Flux immersive engine sets a new standard for transformative experiences. For video, the MX Muse stands out as a reliable and seamlessly integrated solution. In the lighting segment, Harman introduces the MAC 1 and MAC Wiper XIP, with IP 65 and IP 54 ratings, respectively, for versatile applications, along with the ERA 700, designed for robust, high-performance setups.
India’s Role in the AV Market
India is emerging as one of the fastest-growing AV markets globally, driven by early adoption of new technologies. Consumers across various sectors, including education, government digitization, corporate expansions, and hospitality, are eager to embrace the latest AV solutions. This growing demand underscores India’s critical role in shaping the future of the global AV market.
AI in the AV Landscape
While AI integration in AV is not yet mainstream, Harman envisions its potential in the near future. Platforms like AMX Muse are designed to be open and adaptable, paving the way for AI capabilities to be incorporated as the technology evolves and gains relevance in the AV industry.
Keeping Pace with Evolving Market Demands
Harman is committed to addressing emerging trends by building a robust ecosystem. The recently launched N2600 range of SVSI products facilitates seamless AV audio and video over IP. Additionally, the introduction of the AVX software umbrella enhances Harman’s ability to integrate and innovate, ensuring its solutions remain at the forefront of the market.
Message to the Community
Harman extends its heartfelt gratitude to its partners, customers, and the entire AV community for their unwavering support. The company is excited to unveil the next generation of products and solutions, reinforcing its commitment to driving innovation in the vibrant and dynamic AV market.
